Electrification, digitalization, webification, datafication, personalization, actuation, and marketization

“This theoretical essay argues that the development of so-called ‘smart innovations’ is based on the monotonous application of seven standardized principles: electrification, digitalization, webification, datafication, personalization, actuation, and marketization. When a new smart innovation appears, what has typically occurred was the implementation of these principles to an object or process that, until that moment, had … Continue reading Electrification, digitalization, webification, datafication, personalization, actuation, and marketization